Know what has been checked, and by whom.
Every badge on a listing means one documented thing. Here is the full list, in plain words, including what each one does not mean.
Browse stockWhat each badge means
- Company linked
- A Companies House record is attached to the listing: legal name, status, incorporation date, officers and PSCs.
- Seller ID checked
- The seller passed an identity check with our verification provider.
- Seller authority confirmed
- The seller was matched to a director or PSC record on that company, or an adviser mandate is on file.
- Financials on file
- Accounts have been uploaded to the data room. It does not mean we have audited them, and we do not.
- Buyer ID checked
- You passed an identity check. Sellers can require this before releasing detail.
- Funds attested
- You evidenced funding above the level the seller set for this listing. We store the result, never your bank data.
- Broker verified
- The broker's business and contact details have been checked. It is not a rating and not an endorsement of their advice.
There is deliberately no single “Verified” badge. A word that means seven different things means nothing.
Questions buyers ask
- Why can I not see the business name?
- Because the seller asked us not to publish it, and most do. Staff, customers and suppliers finding out before a sale is agreed can damage the business you are trying to buy. The name is released when an NDA is in place.
- Does Attainer check the financial information?
- No, and we say so on every listing. Figures a seller enters are seller-provided and labelled as such. What we do check is identity, authority to sell, and the Companies House record, and each badge states exactly what was verified.
- Does the platform handle the money?
- Never. We take no part in the consideration. Funds move between the parties' solicitors, as they would in any business sale. Our fees are listing packages and subscriptions only.
- What is a proof of funds threshold?
- A level, set by the seller per listing, above which a buyer must evidence funding before the data room opens. It exists so serious sellers are not spending weeks with buyers who cannot complete.